Project type: rebrand
My role: lead creative designer
LoJack
a stolen vehicle recovery and IoT-connected car system that utilizes GPS and cellular technology to locate users' vehicles.
Team: LoJack marketing team, in partnership with Propane
LoJack, the leader in stolen vehicle recovery, needed a modern presence to match its new brand and announce new products. We streamlined messaging and created a modern graphic style that appealed to everyone—buyers and dealers.